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Google Ads Engine

Relaunch Google Ad Grant Campaigns for a Film Nonprofit

A women’s rights nonprofit driving change through film

Global audience · Remote

I’m Interested

The Challenge

They hold the Google Ad Grant and their campaigns have gone quiet. Funding is tight, so there is no budget for a paid campaign manager, and the Grant is at risk if it sits unused.

What You Will Build

  1. 1Audit the Grant account and check it against Google’s compliance rules
  2. 2Rebuild campaigns around their online film collection
  3. 3Set up an automated monthly performance summary

Skills You Will Learn

Google AdsAd copywritingReporting
  • How the Google Ad Grant works and how nonprofits keep it
  • Campaign structure, keywords and ad copy
  • Reading cost per click, click-through rate and conversions

How You Are Supported

The Executive Director of Layer Cake Foundation mentors every project and reviews each deliverable before it reaches the nonprofit. You build on Layer Cake Labs engines, so the routine work is automated and your time goes into the thinking.

Interested in This Project?

Tell us a little about you. We read every note and reply within a week to talk through the project and confirm the match.

  1. 1Send your interest
  2. 2Short intro call
  3. 3Matched and mentored
On the Layer Cake Learns waitlist?

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